HMA worked with NeighborWorks America on a campaign funded by MetLife to raise awareness among multi-cultural, low-to-moderate income African American, Native American, Asian/Pacific Islander and Hispanic women about the services available to help them become home owners. To reach these audiences, we developed a design and marketing toolkit for local NeighborWorks organizations. We translated and adapted materials into several languages, including Spanish, Vietnamese and Chinese. Each toolkit could be easily downloaded, customized, and shared by a member organization.
